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Genaldri Tjahjadi is a Senior Art Director and Designer based in New York with over 10 years of experience creating concept-driven campaigns across social, digital, and traditional platforms.

As the only person named Genaldri in the world (look it up on Google, it is all good things!), he shares that sense of uniqueness and drama in how he approaches work. His ideas often begin with a simple question: does this idea have a long lost twin? what unexpected connection might this concept have with something else? From there, his work explores the intersection of culture, storytelling, and visual craft, turning insight into ideas people actually want to engage with. His work has been recognized by The One Show Young Ones with a Silver Pencil in 2022 and a Bronze Pencil in 2023.

When he is not designing, he is probably trying out new baking recipes, being jet-lagged, or hanging out with his rescue dog, Oddish (yes, after the Pokémon!)